Carrie Underwood Wears a Gown Designed by Romanian Designer Roxana Ostroveanu

An IMROSKA creation, the gown worn by Carrie Underwood in Nashville was designed by Romanian designer Roxana Ostroveanu.

The creations of Roxana Ostroveanu, founder of the IMROSKA brand, continue to impress international audiences. At her recent performance at the Grand Ole Opry in Nashville — one of the oldest and most respected stages in American music — Carrie Underwood, multiple Grammy and Country Music Awards winner, wore a gown from the “Peacock” collection, signed by the Romanian designer. Inspired by the symbolism of the peacock, the collection explores beauty as an act of courage, blending couture refinement with modern, expressive accents. The gown worn by Carrie Underwood captured the attention of the fashion press for its intricate details and intense color palette.

“For me, every piece is a story about the courage to be authentic, and Carrie Underwood chose to bring that story to the Grand Ole Opry stage. An artist of her caliber has access to any creator in the world, and any designer would be honored to dress her. Carrie chose an IMROSKA gown, and that brings me great joy,” said Roxana Ostroveanu.

The American artist is not the first international star to wear an IMROSKA piece. Renowned Mexican singer and actress Thalía was the first international celebrity to appear in an IMROSKA creation. Moreover, Roxana Ostroveanu has gained worldwide recognition through major awards in Paris, Milan, Venice, and Abu Dhabi, confirming the remarkable rise of Romanian design on the global fashion stage.

Roxana Ostoveanu, IMROSKA

IMROSKA is not only about silhouettes or trends; it is a statement about the responsibility and freedom to build our lives — whether filled with light or shadow — through the choices we make every day. The designer’s vision is rooted in a profound belief: inclusion is not a marketing strategy, but a way of being. Love is the driving force behind this vision, the element that harmonizes diversity and gives meaning to the collections, placing the human being at the center of every design.

Each IMROSKA piece becomes an extension of the woman who wears it: carefully crafted cuts, details that tell stories, and hand-embroidered elements made by artisans who have dedicated years of practice to haute couture ateliers. The materials come from limited editions, sourced from renowned workshops in France and Italy that blend tradition with technical excellence. The fabrics used by IMROSKA were originally created for red carpets, film productions, and runways, and are now reinterpreted with a contemporary yet timeless aesthetic.

The brand’s symbol — two intersecting pyramids — reflects the duality present in every collection: the constant interplay between material life and the spiritual dimension. Inspired by geometry and her experience in psychotherapy, the designer uses this emblem to express the balance that brings harmony and fulfillment.